ISRAEL 
HIGH-TECH & INVESTMENT REPORT

from the December 1999 issue


An Investment Banker Speaks Up!


An investment banking firm, when acting as an underwriter or agent, serves as an intermediary between an issuer of securities and the investment public. Where a client relationship exists, the investment banker's role begins with pre-underwriting counseling and continues after the distribution of securities is completed, in the form of ongoing expert advice and guidance. The direct underwriting responsibilities include the preparing of the registration statement with the appropriate authorities, consultation on pricing of the securities, forming and managing a syndicate, establishing a selling group, if so required, and pegging or stabilizing the price of the issue during the offering and distribution period.

BancRobertson Stephens was the first of the technology investment banks to recognize the vast potential of the Israeli technology laden, entrepreneurial led business community. Between 1992-1995 it led three transactions involving EFI, NetManage and Tower Semiconductor. Initially the activity was launched as a corporate effort with Evergreen in June 1995 and as a result of rapid growth, expanded into a fully integrated office in 1997. Since 1996, it has completed 30 transactions valued at more than $2.0 bln. The American investment banker's Israeli presence is in a partnership with Israel's Evergreen Group which has $600 mln under management has created an opportunity for Israeli entrepreneurs to tap the vast American financial market for capital and to provide the Israeli Venture Banking community with an exit as they cash out from their early stage investments. Among the well known Israeli companies who have benefited from Robertson Stephens prowess in selling an issuer's shares are Amdocs, BackWeb, CheckPoint, Aladdin, Formula Systems, ForSoft, Fundtech, Galileo, Oshap, Paradigm Geophysical, Tecnomatix and ADC Teledata.

Michael G. McCaffery, a Rhodes Scholar with an MBA in Business from Stanford University has 22 years of investment banking experience and for the past six years served as Robertson Stephen's CEO At the recently held Fifth Annual Robertson Stephens Evergreen Ltd. Growth & Technology Conference in Tel-Aviv. Mr. McCaffery described to me Robertson Stephen' relationship with the Israeli entrepreneurial company as mostly positive "even if there are frustrations". Among the comments he made, however, was harsh criticism of the Israeli entrepreneur. "Israeli entrepreneurs are overly prone to rushing into the market (public market) too early. Too much emphasis is placed on pricing the issues with an insistence on overpricing even when advised to the contrary", states Mr. Mc Caffery.

At the Conference it was pointed out that several years of earnings experience on the part of prospective issuers prior to a public financing would be constructive prerequisite for Israeli entrepreneurs.

The investment public's penchant for internet and information technology issues is once again at a high pitch. The leading 25 new issues floated on Nasdaq in 1999 were described, by one of the presenters at the Conference as providing investors with returns of more than 800%. How ever, a closer look at the price performance of the internet shares following the price exuberance on the first day of trading, showed these issues yielding only 11%. As a group they trailed considerably behind the Nasdaq overall yield of more than 25%. As to Europe's rush into high-tech public issues and the recent appearance of a few companies on EASDAQ, Nouveau Marche and the Frankfurt markets.

Mr. McCaffery while not elaborating, stated "that this clearly places a discount on the pricing of the shares of those companies".


Reprinted from the Israel High-Tech & Investment Report December 1999

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